Join The Ford Fiesta Movement. Submit a video. Get a free car! An excerpt:

We’re looking for an elite crop of drivers to take the wheel: people with a strong presence on the web, an ability to craft a compelling story through video, and a hunger for adventure. As a driver, you’ll receive monthly secret assignments from Ford Mission Control that will take you to places you’ve never been, to meet people you’ve never met, and to experiences you’ll never forget. And you’ll bring your friends and followers along for the ride.

So… You get cool buzz (cool car NOT available in the States yet) and you seed potential buyers in the process. Btu what I love is the way you have to get this job: 2 to 5 minute video of yourself and why you would want to do this. You should check out the link and, for a bit of fun, check out the Top Gear “test” drive of the car. So cool.